Whittingham Marketing Celebrates the Success of Hear Our Voice and Will Rendle on Britain's Got Talent
- whittinghammarketing
- May 19
- 2 min read
At Whittingham Marketing, we are immensely proud to have contributed to the inspiring journey of the Hear Our Voice choir and Will Rendle, frontman of Will & The People, as they captivated audiences on Britain's Got Talent 2025.Â
Their powerful performance of "People Help The People" not only showcased their musical talents but also continued to bring national attention to the Post Office Horizon scandal, highlighting the resilience and unity of those affected.
A Performance That Resonated Nationwide
On Sunday, May 18, 2025, the Hear Our Voice choir, composed of individuals impacted by the Post Office Horizon scandal, delivered a moving rendition of "People Help The People," originally by Birdy. Their performance earned a standing ovation from both the judges and the audience, along with some strong words directed at the current government from Amanda Holden & Bruno Tonioli, securing their place in the Britain's Got Talent final through the public vote.
Will Rendle, our client, known for his work with Will & The People, collaborated closely with the choir, bringing authenticity and emotional depth to the performance. His involvement added a layer of professional artistry that complemented the choir's heartfelt message.
Whittingham Marketing's Role in the Journey
Our team at Whittingham Marketing has been dedicated to managing the social media, public relations, and promotional activities for Will & The People. In the lead-up to and during their Britain's Got Talent appearances, we focused on:
Social Media Management:Â Crafting engaging content to build anticipation and maintain audience interest across platforms.
Public Relations:Â Coordinating with media outlets to secure coverage that highlighted the significance of the choir's message and Will Rendle's involvement.
Promotional Strategies:Â Developing campaigns that emphasized the emotional and societal impact of the performance, encouraging public support and votes.
Our comprehensive approach ensured that the narrative of resilience and justice reached a broad audience, amplifying the choir's voice and mission.
The Importance of Strategic Publicity
This success story underscores the critical role that well-executed publicity plays in the arts and entertainment industry. By aligning authentic storytelling with strategic marketing efforts, we can elevate meaningful causes and talents to national prominence.
We extend our heartfelt congratulations to the Hear Our Voice choir and Will Rendle for their remarkable achievement. Their journey serves as a testament to the power of collaboration, perseverance, and the right support system. Fingers crossed for another amazing performance in the final!
